The Pimlico Road design district is London’s leading destination for high-end British design and best-in-class interiors.
This storied street is lined with world-renowned showrooms such as Soane Britain, Jamb, Rose Uniacke and Robert Kime, each offering one-of-a-kind pieces for interior decorators and discerning shoppers.
At the heart of the design district is Newson’s Yard, a beautifully restored historic timber yard dedicated to craftsmanship. Today, it houses major showrooms, including Nina Campbell, Modernity and The Lacquer Company, alongside Wildflowers, an acclaimed restaurant by chef Aaron Potter.
Recently, The Pimlico Road has welcomed a wave of exciting new openings with big-name designers choosing the Pimlico Road as the home for their first-ever showrooms. JW Anderson has unveiled a curated emporium where fashion, artworks and homeware converge.
Nearby on Ebury Street, Matilda Goad debuted her inaugural store MG&Co., showcasing the brand’s distinctive lighting, hardware and homeware collections. Corston Architectural Detail has also opened its first dedicated London flagship, presenting its handcrafted lights, switches and sockets, available in antique brass, polished nickel and bronze.
Further enriching the design quarter, Flora Soames has launched her first shop, an intimate kiosk in Newson’s Yard, featuring her signature fabrics, wallpaper, cushions, lampshades and more.
Since 2016, The Pimlico Road series has played a key role in London Craft Week, hosted inspiring talks and hands-on workshops that celebrate craft and creativity.